It appears that like all over, deceit and false promises are rearing its ugly head within the internet marketing arena also. As increasing amounts of entrepreneurs are looking for opportunities to start up their own internet business, so is the number of fraudulent activities that are targeted at unsuspecting people. The mere idea of earning millions practically overnight is the common trap that is employed to deceive the gullible newbies within the online marketing field.
We even hear of Gurus giving away their secrets at rock bottom prices. The financial success of their programs will supposedly be backed up by usually suspect bank statement showing incredibly high figures. These sites contain testimonials of individuals touting the program as the best that can happen to the internet world. There will usually be pictures of smiling beautiful ladies and pictures of happy families enjoying themselves on the beach. Every thing has been set up to attract you in whichever way possible.
And at the end of their statements you will find the promise of money back guarantee if the program does not work for you. These tricksters know very well know that very few people would bother to request a refund.
It is for the above reasons that there are some organized consumer service groups that have emerged to help out the probable internet entrepreneurs who may have been misled. They are asking you to help them to root out these fraudulent activities by providing honest feed back on internet marketing software, Ebooks or any other resources that you have paid for and got duped. Here are a 3 very important tips that they encourage you should keep in mind before even thinking of investing in any resources online.
1. Read the Sales Page carefully. The sales page is the one that does the selling; therefore you should go through it with due diligence and careful attention. You should know whether you are buying a software program or an Ebook. Stay clear of any sales page that is confusing and which does not clearly articulate what the product or service is all about. Also be aware of disclaimers within the fine print which states something which will be contrary to the big claims made on the main page.
2. Bonuses that are over emphasized. Many of the suspect programs will offer you a lot of bonuses, but most of them can actually be downloaded for free. You have to be aware of these bonuses and establish whether they are adding real value to your purchase, or just appear as a "nice to have". Another ploy is to artificially inflate the perceived value of the bonuses to make your overall purchase look like a bargain.
3. Refund policy. There is a tendency where certain software purchases with immediate downloads are not refundable, and this is a huge concern. If the online vendor is so sure of the wonderful attributes of the products as claimed in the sales letter, why then no refund? All purchases especially those made by credit card, should be refundable.
It is easy to lose money with internet marketing by being subjected to false promises that are never fulfilled. As a prospective online marketer, you must do your proper due diligence and get all the information before your embark on your internet marketing purchase.
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